I'm all about the business. I live and breathe marketing, but try as I might, I just can't eat it. I need lunch to get me through my day. After I've synergized with my team at the board meeting and improved our daily portfolio, I need to re-energize myself to further diversify and expand on our project philosophies. I'm also into lateralization and vertical slices. BYOB - Bring Your Own Business! No salad eaters, please - the only lettuce I like is money.