About me
I work with brands to help them make the right strategic choices and find interesting ways to trigger and facilitate conversations with and between consumers. Presently, I'm doing it for Disney, where I head up marketing and strategy for the Fashion & Home division. In the past, I've worked with Ralph Lauren, Levi’s, VF Corporation, Diageo, Best Buy and Walmart, and have been lucky enough to have my work mentioned by Business Week, Fox Business News, CNET and a few others. I enjoy crafting interesting and unexpected marketing stories, and then finding fun ways to tell them through digital, social, mobile and alternative media. I went to graduate school on a fellowship at The University of Michigan in Ann Arbor, and recently earned an Exec MBA from UCLA Anderson. Los Angeles is my home, New York City is my love, and South Africa is my heart.
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