Artist + Engineer. Asks the right questions + Helps answer them. Sees patterns + connections, colors + dimensions. Synthesizes + Conceptualizes. Thinks strategically + Creates tactically. Learns voraciously + Teaches generously. My primary goal is to increase the profitability of my clients’ businesses by working closely with them to identify, analyze and dramatically improve the User Experience touchpoints that exist throughout all interactions with their customers. For over twenty years, I have worked as a strategist, designer, engineer and instructor, using the best principles and techniques of design thinking and creative problem solving to see hidden opportunities for UX improvement, develop strategies for digital transformation, and create innovative, meaningful and elegant user-centric solutions that result in a significant return on investment for my clients.