Jenna Cheng, MBA, is a strategic marketing and research specialist with global business experience in Asia, Europe, North America and Latin America. She has led and executed market intelligence and strategy consulting engagements across a variety of industrial and consumer markets. Clients range from start-ups with global ambitions to Fortune 500 companies such as Microsoft, Wells Fargo, Honeywell, IBM, Henkel, Dupont and Novartis.