About me
I work as Business Designer, integrating User Experience and Business Modelling, thus focusing on everything a Customer touches, hears and sees from Companies or from a single project. My skills, acquired in 10 years of experience, pertain the orchestration of Marketing (Product or Brand), Product Development, Organizational Behavior, Operations, and Finance to deliver a compelling, engaging and successful Customer experience. I am working on projects for Companies operating in the markets of technology and services development, Internet, mobile, video and social relations. As a result, I develop strategic guidelines by evaluating Clients’ business goals/objectives, user needs and behavioral trends, brand/target audience insights, market research, usability studies and other data sources.
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