Diverse skillset includes: Web / Community Development - Managed highly successful community launch with 35% customer sign-up in first 3 months. Managed small team of Web developers and graphic designers for several site refreshes and content overhauls. Content Creation / Inbound Marketing - Wrote all press releases, case studies, customer wins, company bylined articles, company newsletters and outbound communications. Web Strategy - 2x growth in Web traffic to company site in past year through strong SEO and extremely strong growth of inbound links. PR - Articles placed in NYT, USA Today, Washington Post, Scientific American, Bloomberg, the Economist and dozens of other publications. Formulated and executed company's global marketing communications strategy. Lead/ Demand generation - 2x funnel growth in a year, experience with Marketo and Salesforce, managed global leadgen process including offshore lead capture teams and broad leadgen determination strategy.