I have a passion for great marketing, and specifically marketing to women. A strong consumer marketer with both global and local experience, I’ve worked with some of the worlds best consumer brands with significant experience and expertise across the full marketing mix – from brand positioning and concept development to communications strategy and execution. I’m at my best working with teams and clients to understand consumers, and have significant experience in leading and integrating marketing strategy in to the overall business plan to deliver to the bottom line. I’ve worked in several large and complex businesses with different ownership and operating models each of which demanded strong leadership and alignment approaches. I’ve worked in fast-paced and challenging industries, which require a balance between agility and pragmatism.