A.J. Lawrence is a 19 year veteran digital guy. He is the founder of the JAR Group, a digital agency that drives revenue for their clients by focusing on understanding online behavior to develop marketing with measurable results. He is experienced in developing multichannel marketing communications in multiple industries with equal focus on e-commerce, online lead generation and brand development. He is an advisor and angel investor in early stage online community services. A.J. is also on the steering committee for NYU FACES (Finding a Cure for Epilepsy and Seizures), a leading not for profit focused on improving the quality of life for those with Epilepsy. Otherwise, he can found chasing his 6 year old son and 4 year old daughter, while carrying his newborn daughter, and playing rugby in Prospect Park, Brooklyn.